About

📒 Print | 📱 Web 💻 | Video 📽

Theory & Hand-on Experience

— About

Senior Graphic Designer with a Master's Degree in Graphic Design & Editorial Projects and a Bachelor's in Graphic Design. With a specialization in editorial design, typography, and illustration, I possess expertise in art direction. My professional background includes substantial involvement in the consumer electronics industry, with a recent emphasis on eCommerce. Throughout my career, I have successfully overseen projects from inception to completion, ensuring brand consistency and delivering captivating design solutions such as packaging designs, photorealistic illustrations, and lifestyle imagery. Proficient in English, Portuguese, and Spanish, I am skilled in utilizing Adobe Creative Suite and dedicated to providing exceptional design outcomes within a collaborative work environment.

As a Multidisciplinary Designer, I have cultivated a contemporary style and acquired a comprehensive design education in Portugal, gaining theoretical knowledge and practical experience in graphic design, multimedia projects, and communications. My skill set extends beyond traditional graphic design, encompassing the ability to create social media posts, develop simple web design and mobile app (UI/UX) solutions, and offer image counseling.

I primarily focus on specialized E-Commerce design within the consumer electronics industry. In this role, my responsibilities encompass creating catalogs (B2B), designing packaging (including artwork development and file preparation for production), photo retouching, creating photorealistic illustrations, developing online ads, packaging renders for various purposes, such as websites, eCommerce platforms, presentations, and catalogs.

DESIGN*


EDUCATIONAL BACKGROUND

Masters Degree in Graphic Design & Editorial Projects  â€¢  Oporto, Portugal
School of Fine Arts at the University of Oporto (Universidade do Porto)
Sept. 2012 â€“ July 2014
• Completed coursework in the Master's Program. Specialized in editorial design, typography, and illustration

Bachelors Degree in Graphic Design  â€¢  Barcelos, Portugal
Polytechnic Institute of Cavado and Ave (Instituto Politécnico do Cávado e do Ave)
Sept. 2009 – June 2012
• Completed theoretical and hands-on training in diverse elements of graphic design

High School Degree in Visual Arts  â€¢  Chaves, Portugal
Dr. Antonio Granjo High School (Escola Secundária Dr. António Granjo)
Sept. 2006 – June 2009
• Completed coursework in cultural history and the arts


PROFESSIONAL EXPERIENCE

The Fesco Group  â€¢  Brooklyn, NY, USA
Sr. E-Commerce Designer
Mar 2022 - Present
• Execute top-tier digital graphic content for various brands across multiple eCommerce channels.
• Manage third-party designers and production artists for exceptional digital assets.
• Direct brand and product shoots, including storyboards.
• Generate assets and content for eCommerce, digital marketing, social media, and more.
• Expertly retouch and manipulate images.
• Produce motion graphics for digital media content.
• Prioritize and manage multiple projects within guidelines and budget.
• Deliver high-quality projects on time with an elevated aesthetic.
• Assume additional responsibilities as needed.
• Develop creative branding concepts.
• Multitask and prioritize effectively for multiple brands daily.
• Collaborate with copywriters, UX, and brand leaders for supporting graphics.

Quest Basics Corp.  â€¢  Brooklyn, NY, USA
Senior Designer
Aug.2021 - Mar 2022
• Developed packaging design from beginning to production-ready, ensuring consistency with brand identity.
• Conceptualized innovative products and packaging to meet market demand.
• Retouched, refined, and edited images, fonts, and layouts using graphic design software and typography techniques.
• Designed collateral materials for various creative projects.
• Maintained brand identity and consistency throughout marketing projects.
• Created internal communication systems to streamline workflow.
• Multitasked regularly, staying focused on project requirements and timelines.
• Managed timelines and communicated artwork production with factories.
• Maintained and updated the database regularly.
• Ensured all commercial goods packaging copy accuracy and compliance with R&D, Legal, and QA were correct.
• Created user-friendly digital products such as QR codes, websites, and email banners.
• Worked collaboratively as a dependable member of the team to achieve the best results, while also working independently as needed.

The Fesco Group  â€¢  Brooklyn, NY, USA
Senior Graphic Designer
Jun. 2018 - Dec. 2020 - Aug.2021
• Developed and completed packaging design from inception to production-ready, ensuring consistency with brand identity.
• Conceptualized innovative designs for collateral materials and other creative projects.
• Managed artwork and production timelines for each product to ensure timely completion.
• Maintained the packaging database and ensured all graphics were up to date.
• Represented the company at trade shows and events.
• Worked with Marketing Managers to update the company website.
• Ensured packaging graphics were compliant with R&D, Legal, and QA teams.
• Reviewed junior designers' work to ensure high quality.
• Refined images, fonts, and layouts using graphic design software.
• Generated creative ideas to portray concepts and products.
• Increased user-friendliness in digital products.
• Maintained brand consistency throughout all marketing projects.
• Worked independently and as a dependable member of the team to achieve optimal results.

Graphic Designer
Jun. 2018 - Dec. 2020
• Managed the visual image of Coby, ChargeWorx, and CAR AND DRIVER in partnership with the art department.
• Created packaging for new products, including concept, die-lines, artwork, and production.
• Created conceptual designs for collateral materials and other projects such as catalogs and brochures.
• Managed artwork and production timelines for each product in development.
• Maintained an updated database.
• Multitasked in a fast-paced environment.
• Communicated directly with final production.

Innovative Concepts and Design  â€¢  Elizabeth, NJ, USA
Graphic Designer
Jun. 2017 – Jun. 2018
• Partnership Marketing – Designing for Gemini Sound and Altec Lansing.
• Created packaging and user manuals for new products with original infographics.
• Led photo composition for packaging, advertising, and social media.
• Developed UI and UX design for website and product interfaces.
• Led art direction for product photo shoots.
• Participated in the creative and editorial design of marketing materials.

FBA Stores  â€¢  Hicksville, NY, USA
Freelance Graphic Designer
May 2017 – Jun. 2017
• Created infographics for marketing materials.
• UI and UX design development for websites.

CYBERTELA  â€¢  Hicksville, NY, USA
Graphic Designer
Feb. 2016 – April 2017
• Designed trendy illustrations that were used on t-shirts and sweaters.
• Maintained social media accounts and websites.
• Managed returned orders.

Pura Alternativa  â€¢  Barcelos, Portugal
Graphic Designer
June 2014 – June 2015
• Developed brand management strategies.
• Participated in all stages of product development.
• Identified new target audiences and developed multimedia marketing strategies.
• Revamped internal communication among team members.
• Managed web content and maintained website.

 Portuguese Cardiology Foundation  â€¢  Oporto, Portugal
Volunteer Graphic Designer
Jan. 2015 – March 2015 / Present
• Developed graphic design and related communication media for a public health campaign.
• Direction and development of the visual communication of the yearly meeting Heart and Family (Coração e família).
• Management of Social Media.

 Skulk Clothing Line  â€¢  Barcelos, Portugal
Graphic Design Intern
Sept. 2013 – April 2014
• Designed trendy illustrations that were used on various clothing items.
• Designed, organized, and managed electronic catalogs for marketing and technical instruction for the production line.
• Managed internal communication.

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SKILLS

Design
• Marketing Strategies and Execution, Geometry, Illustration, Typography, Technical Drawing, Editorial Design, Print Design, Pattern Creation, Iconography, Infographics, Computer Graphics, Photography, Packaging, Visual Identity, Branding, Production Design, Social Media, Web Design, UI & UX, eCommerce Design (Amazon, Shopify, Squarespace), Multimedia and Art Direction

Computer
• Windows and OS X
• Microsoft Office Suite (Word, Excel, and Powerpoint)
• Adobe Software (Photoshop, Premiere Pro, InDesign, Illustrator, Flash, Soundbooth, and After Effects)
• Basic Programming (HTML and CSS) 
• 3D Modeling (including Blender)
• Video Editing, and Motion Graphics
• Google Software (Drive, SketchUp and Google Earth)
• Capable of Learning New Softwares

Personal
• Flexibility and Adaptability
• Creative and Critical Thinking
• Detail Oriented and Organized
• Versatile and Dedicated in an Environment of Team Work

Languages
• Fluent in English and Portuguese
• Advanced written and oral Spanish
• Beginner written and oral French